Monday 15 May 2017
After Portugal’s win in Eurovision, I start my week with the winning song and then quickly delve into the research that I have been doing on Snapchat. I have been reading some academic papers on how this tool is being used as some background for an upcoming presentation to vocational educators at the VET National Conference later this year. In these snaps, I talk about the importance of walking the talk as Learning and Development professionals and having to use, test and experiment with these tools and see applications for learning.
Tuesday 16 May 2017
Things go particularly haywire today when I wear my brown corporate suit that hadn’t seen the light of day since the late 90s. In these snaps, I ponder and pontificate about uniforms and how they, at times, provide us with information about the culture. I then talk about the issues and challenges of enterprise social networks.
Wednesday 17 May 2017
I forgot to download my snaps today from the start and missed out on the introduction. I had been reading Rohit Bhargava’s Non-Obvious Trend Report 2016 and he talked about the skills of curators. In this snap story, I talk more about his 5 skills of curators (and ponder if I’m one myself) and some other curation goodies.
Thursday 18 May 2017
Whoa, this story got the most engagement and conversation EVER (well, since being on Snapchat). In today’s story, I talk about video and how people consume video outside organisations is totally different to inside the company. I wish I had saved the conversations I had with people because they were just as rich and informative. Ultimately, the biggest lesson for me this week is that VIDEO IS A HOT TOPIC.
Now I forgot to download Friday’s Snapstory which was all about the upcoming International Work Out Loud Week. I’m kicking myself for forgetting this. I didn’t even see how many views I got or what people screenshot. Oh well…ephemeral content eh?
Biggest Lesson for this Week?
VIDEO VIDEO VIDEO!!
I can’t stress this enough. My biggest lessons was that employees don’t mind video BUT as long as:
- Less than 3 minutes (shorter the better)
- Can fast forward and view video 2X or more speed
- MUST have subtitles because they want to speed through it
- MUST have a transcript so that they can read it
- MUST be downloadable so that they can view it in their own time
Ultimately the biggest factor is that employees don’t have TIME nor really care for your video if it means that playing it will mean they have to come into work early or stay late to view it (because they’re too busy with customers during work hours or not given time off by their managers to view or even, the perception of others that they’re not doing work).
There’s an entire blog post on this very topic alone….